Nobel trees seem to have a spirit and a soul, an energy drawn from the Earth that radiates, comforts and protects. OUD develops within the heartwood of these trees. A process that can be compared to an Oyster making a pearl. It happens rarely, very rarely. Which is why OUD is more costly than gold. Its perfume is uniquely rich, deep, strong and intense. It must be used carefully, and by very skilled perfumers to be kept from overpowering the fragrance notes it is blended with. OUD DU JOUR is a Masters creation, where its many ingredients are seamlessly integrated with the rich OUD into a magnificent, soft and sunny perfume. It remains a beautiful and discreet companion all day long, without either overwhelming nor disappearing.Oud du Jour by Amouroud is a fragrance for women and men. This is a new fragrance. Oud du Jour was launched in 2016. The nose behind this fragrance is Claude Dir. Top notes are pink pepper, raspberry and saffron; middle notes are incense, rose, lily-of-the-valley and dried plum; base notes are agarwood (oud), black amber, patchouli and guaiac wood.