Over time, harsh cleansing can be drying and sensitizing, leaving skin uncomfortable. (Ouch!) As a result, skin needs cleaning that is effective yet gentle. This blue face mask is formulated with three types of clay (kaolin, montmorillonite, and Moroccan lava) enhanced with seaweed to: help draw out buildup of impurities, dirt and oils; visibly reduce the appearance of imperfections; clear the look of congested pores; and gently cleanse stressed areas. Immediately after application, skin feels refreshed and comfortable; dirt, dust, and oil are gently lifted from the surface of the skin; skin is clean and looks smoother. Over time with regular use, skin tone appears more even and the look of redness due to imperfections look visibly reduced.